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About Amaron Batteries India

"To transform our spheres of influence and to improve the quality of life by building institutions that provide better access to better opportunities, goods and services to more people…all the time" – has always been the mantra at Amara Raja.

A USD565 million Group, Amara Raja is synonymous with innovative engineering, and pathbreaking research and design. From design to manufacturing to sales and service, every step is oriented towards creating customer-focused products of top-notch quality. Partnerships and information-sharing tie-ups with global technology leaders also help us bring you the best from around the world.

Amara Raja Batteries Limited (ARBL), in collaboration with Johnson Controls Inc., USA, is the largest manufacturer of Standby Valve Regulated Lead Acid (VRLA) batteries in the Indian Ocean Rim region. We offer the discerning Indian customer an extensive range of India's most powerful zero-maintenance batteries. Our fully integrated world-class manufacturing facility is situated in the holy city of Tirupati, in Andhra Pradesh, India. Amaron batteries incorporate the latest technological advances in the field of captive power and are on par with batteries manufactured and marketed anywhere in the world.

Thanks to an unrelenting focus on innovative engineering, a deep-rooted commitment to research & design and the promise to deliver customer-focused products, Amaron has risen to a position of leadership in a span of just 7 years.
 

Amara Raja Batteries Limited

ARBL Progress till date

Amaron's different thinking:

After spending decades ignored as an obscure part under the hood, the automotive battery has finally found a place in the minds of demanding consumers thanks to Amaron.

It was a transformation whose time had come. The striking black looks were just an indication of the changes that had taken place. Because the real changes were inside the battery. It was the technology that marked Amaron as the next generation battery that would last longer than anything the Indian consumer had seen.

At Amaron, we set out to transform the consumers' experience with batteries, and to disprove all the preconceived notions about batteries. For example, we were the first to introduce a zero-maintenance battery, so you never had to worry about top-ups or other maintenance. Amaron was also the first battery that left the factory fully charged. This meant that batteries were not subject to inconsistent charging at the dealerships. So customers could rest assured that all Amaron batteries were created equal and would perform equal.

The biggest change that we brought was to the long life of the battery. We backed our technology promise with our actions. We were the only company that had the confidence to offer the longest warranties for batteries. We were the first to offer 36 month, 48 month and 60 month warranties for car batteries, which was almost twice as long as the warranty periods in the market. Even for bikes, we made sure that the rides were never cut short. Amaron is the first and only battery for two-wheelers that offers a 60 month warranty.

The difference is silver. Amaron is the only battery that contains the patented Silven X alloy. And that's what gives it the power to last long, really long.

With Amaron, the changes did not stop with the way batteries were manufactured. In our constant endeavour to better the customer experience we revolutionized the retail and service aspects as well. Our impeccable- planned retail outlets transformed the way you bought a battery. No more dingy sheds and greasy workshops. Battery shopping actually became a pleasure. We also make sure that you are never too far away from us, because we have the widest network of dealers. What's more, our 24/7 customer service ensures complete peace of mind, since you know you can depend on us, any time of day or night.

At Amaron, our passion for the automotive also spills into the racetrack. We have been an active supporter and participant in the burgeoning motorsports scene in the country. From spotting fresh racing talent to sponsoring and training India's fastest, Amaron makes a smooth transition from the streets to the tracks.

Our unflagging commitment to technology quality has paid rich dividends. We are the preferred supplier to all major original equipment manufacturers, with most automobile models sporting an Amaron battery under the hood when they roll off the assembly line. We are the second largest brand in the Indian aftermarket space for automotive batteries. We have also made significant inroads into international markets, with promising performances in markets like Singapore – where every 3rd car is powered by Amaron – and Mauritius.
 

  • There are over 13,500,000 Amaron batteries powering Indian vehicles as of today.
  • Every minute, there are five Amaron batteries being fitted in vehicles in India (excluding two-wheelers).

 

PASSENGER VEHICLES
 

As a car enthusiast, you keep up with the latest developments in the automotive world. So we don't need to tell you why today's technologically advanced cars need a battery that is technologically matched. That's where Amaron makes the difference. Amaron batteries are equal to the task. So with an Amaron battery under your hood, you know that your car, jeep or SUV will start without a problem.

Our Differentiators:

  • High Cranking Power
  • Zero-Maintenance
  • High Heat Tolerance
  • Vibration Resistance
  • Improved Safety
  • Long Life
  • Highest Reserve Capacity
  • Factory Charged - Ready to Use

Batteries for Heavy Duty Commercial Vehicles

Bus, Truck & Excavators Batteries

Your commercial vehicles have to work as hard as you do. In a vast country like India, your vehicle has to undergo extreme conditions, from the harshest of terrains, to extremes of heat and cold. Add to this a host of other hardships like dust and monsoons, and you need a battery that can meet the challenges. With Amaron's technologically advanced zero-maintenance, long-lasting batteries, you can be sure that they will go the distance, and never let you down, no matter what the conditions.

Our Differentiators:

  • High Cranking Power
  • Maintenance Free
  • High heat tolerance
  • Vibration Resistance
  • Improved Safety
  • Long Life
  • Highest reserve capacity
  • Factory Charged ready to use

Batteries for Heavy Duty Farm Vehicles

Tractor, Dumper, Harvester Batteries

We understand that farmers and farm output are crucial to the growth and advancement of the country. That's the reason we give a lot of thought to the special needs of the agricultural sector. Because, we know you play a crucial role, and you need a battery that you can rely on. That's why Amaron offers a range of batteries that you can depend on for your farm vehicle. With the ability to handle long idling, as well as extremes of heat and cold, our batteries will support you in your endeavours. And your growth.

Our Differentiators:

  • High Cranking Power
  • Maintenance Free
  • High heat tolerance
  • Vibration Resistance
  • Improved Safety
  • Long Life
  • Highest reserve capacity
  • Factory Charged ready to use

TWO WHEELER BATTERIES

BUY MOTORCYCLE BATTERIES ONLINE

We know your bike is your pride and joy. And you ensure that only the best goes into it. We ensure that only the best goes into our batteries as well. That's why truly knowledgeable riders like you insist on Amaron.

Amaron offers Pro Bike Rider (PBR) batteries, manufactured with state-of-the-art VRLA technology, for the entire range of two wheelers available in India.

VRLA technology works on the oxygen recombination principle, which prevents water loss and provides a zero maintenance battery. Which means that the only thing on your mind will be to have the ride of your life, every time you start your engine.

No matter what your ride, there's an Amaron PBR that's going to last long with you.

Our Differentiators:

  • Zero-Maintenance
  • High Cranking Power
  • High Corrosive Resistance
  • High Vibration Resistance
  • Improved Safety
  • Long Life
  • Spill-Proof

 

INVERTER BATTERIES
 

Most parts of India suffer from power cuts and extreme voltage fluctuations. It is no wonder that a vast majority of Indians depend on inverters to address this problem. And to take care of this crucial need, they depend on a battery that won't let them down. Amaron.

With a range of inverter batteries to suit varying needs and applications of end users, Amaron inverter batteries are compatible with any brand of inverters available in the market, so you are never at a loss for power.

When you buy an Amaron inverter battery, you enjoy a completely hassle-free experience as the battery uses a high heat resistant Calcium/ultra modified Hybrid alloy for its grids which makes it zero-maintenance. Amaron also offers a range of technologically advanced inverters and home UPS system for complete peace of mind.

Our Differentiators:

  • Long Life
  • Ultra Low Maintenance
  • Improved Safety
  • Warranty – 24 months

Safety Precautions for Home UPS / Inverter

Do’s

  • Install UPS & batteries in ventilated area.
  • Install UPS on flat surface only.
  • Ensure proper tightening of battery terminals.
  • Keep switch in FC mode when computer is working.
  • Use rated MCB, fuses & battery cables only.
  • Keep UPS away from children, water and any chemicals.
  • Switch ’Off’ front panel switch before disconnecting the UPS.

Don’ts

  • Don’t give the Home UPS with local battery combination
  • Don’t install the UPS & batteries in a closed container
  • Don’t disconnect the batteries while UPS in ’ON’ condition
  • Don’t connect the battery cables in reverse direction
  • Don’t mix different ratings/makes of batteries
  • Don’t connect the UPS to loads other than those recommended
  • Don’t connect the UPS output to a generator or incoming utility power
  • Don’t operate the UPS with damaged input/output plugs or cables
  • Don’t give UPS output to more than UPS capacity
  • Don’t give connections to empty plug points

HOME UPS / INVERTER
 

In India, power distribution and availability of uninterrupted power supply is still an issue. Amaron offers a range of inverters, home UPS and inverter batteries to choose from. When most companies talk about solutions for power-cuts, we at Amaron go a step further in bringing quality back-up power supply for unhindered performance during power-cuts. So you can live your life uninterrupted.

Key Benefits:

  • Unique "DSP Technology" enhances life of electrical gadgets/zero humming of electrical/electronic products
  • Pure Sine Wave Output
  • Unique "Intelli Battery Safeguard" (IBSS) ensures optimum charging/protection for battery which results in long lasting life of battery
  • Quick Charging Technology enables fast recharging of battery in areas prone to frequent power cuts
  • Adheres to TS 16940 ISO 9001
  • Compact & rugged design combined with elegant looks makes Amaron Home UPS an ideal solution for India.
  • Constant current & constant voltage for quick charge of battery
  • Better protection to safeguard the UPS from external effects

 

 

AMCARE - CUSTOMER SERVICE

At Amaron, our commitment to you does not end when you buy a battery and step out of the store. We are with you every mile of the way and at every moment, with our 24x7 service. Just a call to our AMCARE number (toll-free number – 1800 4254848) will let you find the location of our nearest Amaron PitStop. And that’s not all. We have set up mobile service at all locations to make things even more convenient. Rest assured, help is an Amaron call away!

You are not an Amaron customer? No worries! You can still walk into any Amaron store to check the health of your battery, whatever brand it may be or call us on our AMCARE number and change to an AMARON!

 

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