Aruba

At Aruba, a Hewlett Packard Enterprise company, we believe that the most dynamic customer experiences happen at the Edge. But where exactly is the Edge? It could be a workplace, a hospital, a school, or even a remote worker’s home. In these environments, data is generated by users, devices, and things. Organizations that successfully harness that data—by analyzing and acting on it in real-time—can reveal valuable insights and deliver new services. More than that, they can delight their customers or produce better outcomes. Our mission is to help customers capitalize on these opportunities by delivering secure edge-to-cloud solutions that use AI and machine learning to make things simpler, faster, and more automated for IT, while harnessing data to drive powerful business outcomes.

Aruba Values

We are always customer first, customer last. We don’t develop technology for technology’s sake—everything we do starts and ends with our customers.

We are unconventional and innovative.

We have never been a traditional networking company; since the beginning, we have had to change the rules to survive and it is part of our culture. Always questioning, pushing boundaries, and charting a new path.

We are the biggest small company.

Over the years, we’ve maintained our core value of being the biggest, small company—treating our customers and employees like family while remaining nimble and ahead of market shifts